The entertainment world moves fast, and EXCLUSIVE: PVR INOX’s Kamal Gianchandani on Hollywood’s record-breaking India run: “People are tired of consuming films at home”; predicts Avengers Endgame: Encore will “SMASH all re-release records”; CONFIRMS India releases of Godzilla Minus Zero, Artificial is the latest development catching everyone's eye. From fans to industry insiders, the reaction has been immediate.
The Story So Far
Add as a preferred source on Google The turn of Hollywood captures at the Indian box office this year has been exceptional. As per an Ormax Media report, Hollywood captures minted Rs. 1,424 crores between January and July 2026, already surpassing the Rs.
1,403 crores collected during the whole of 2025. The industry is now eyeing the all-time record set in 2019, when Hollywood captures amassed Rs. 1,595 crores at the Indian box office.
In an special interview with the publication, Kamal Gianchandani, Chief Business Planning & Strategy at PVR INOX Limited and CEO of PVR INOX Pictures Limited, the motion picture arm of PVR INOX Limited, analyzed Hollywood’s exceptional turn in India in 2026. He also revealed his expectations from the highly anticipated Hollywood biggies and how they could fare at the box office.
How do you react to the way Hollywood captures have performed at the Indian box office this year? Interestingly, it’s not just the major-ticket captures; even titles like Obsession and Project Hail Mary, which may appear niche on the face of it, have put up tremendous numbers… This was always expected. India has always been a very strong market for Hollywood captures.
Unfortunately, over the last four-five years, the Hollywood industry faced a lot of challenges. There were strikes, and studios also experimented significantly by releasing several captures directly on streaming platforms. All of that has now stopped and is behind us.
Studios are consistently churning out captures and putting a lot of marketing muscle behind them. The message to the viewers is very clear – come out and watch these captures in cinemas. At the same time, there is also streaming fatigue.
People are tired of consuming captures at home and want to step out. They enjoy going out with their family or friends and having a wholesome theatrical experience. So, all these factors put together are resulting in a significant uptick in the business of Hollywood captures in India this year compared to last year.
And I believe this trend will continue. You’ve been in the field for many years, and every now and then, a movie is labelled a ‘sleeper successful’ or ‘sleeper super-successful’. However, in the last 12 months, captures like Laalo – Krishna Sada Sahaayate, Obsession and Hanuman Ansh have done historic business.
How do you look at this phenomenon, especially considering that these captures were made on minuscule budgets? We keep getting surprised every quarter! Every quarter, there’s one movie that performs way beyond anyone’s expectations.
This is a business where you’re constantly learning. There’s no set formula for anything. Beyond a point, no one really knows how the business will behave.
We approach this as a portfolio business. We keep an open mind and treat every movie with respect. After all, no one could have predicted that Hanuman Ansh would become the biggest movie of the quarter.
At times, the movie expected to be the biggest mov…
Whether this marks the beginning of something bigger or a standalone moment remains to be seen. What is clear is that the entertainment world is watching closely — and so are we. Follow TeraMovies for complete coverage.
